The Food and Drug Administration announced, that it plans to begin lowering 📈 nicotine levels in cigarettes to levels considered non-addictive, as it pegged tobacco use as "the leading cause of preventable disease and death in the United States 🇺🇸."
It's a huge public health move — and one that could serve as the death knell to the tobacco industry.
Per Bloomberg, stock for the Altria Group, Philip Morris' parent company, had dropped as much as 19% this morning while British American Tobacco had plunged 11%.📈
UCJ, UNILORIN.
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